The current view of work experience placements among university students and graduates alike is that theyâre more often than not slave-driving, tea-making, photocopying nightmares. Lucky then that Focus PR allows rather more excitement than being stuck in the doldrums of the stationery cupboard.
Having done work placements at other consumer PR firms where I was consigned to the shoe and accessory storage area throughout the whole of my first week, and expected to sort through the hundreds of shoes that were piled up around me, my experiences so far here at Focus PRÂ havenât needed to be fantastic to beat that – but they have been. Iâve been doing anything from running errands to get punch bowls, sheepskin rugs and champagne glasses to speaking to journalists.
One particular highlight was a training session about social media and how it can be used during a campaign.  Since Iâve almost grown up with social media and write my own film blog, this was especially interesting. Aside from that Iâve also had a taster of the preparation required for pitching for new business; my task was to find costs for a cow costume among other unusual things! There have been less thrilling things to do too of course â like mounting coverage and accidentally sticking my fingers together â but it’s all part and parcel of this experience. Iâve had a great time so far and Iâm not even half way into my time here yet.
